PR Explored Podcast
Catch all of the episodes of PR Explored, my PR podcast, where I interview those I trust and respect about topics related to public relations.
We take a deeper dive into public relations topics with some of the brightest folks in the business. The show is my opportunity to discuss the questions on my mind about the work of PR pros today, as well as industry trends.
After launching my B2B PR That Gets Results book, the show seemed like a natural next step.
You can also listen to episodes of PR Explored on Spotify.
How to Bring “Boring” Industries to Life
Working with companies in so-called “boring” industries can be its own type of challenge.PR and communications pros in industries like construction, manufacturing, agriculture and others often struggle to find creative…
Why Podcasts Should Be Part of Your PR Strategy
Podcasts. There are six million of them out there. One in three Americans now listens to a podcast daily. Given the popularity of podcasts, should brands consider launching a podcast…
How PR and Content Teams Can Work Together to Maximize Thought Leadership
Thought leadership plays a vital role in an effective, proactive public relations program. Showcasing a company’s thought leaders can boost visibility and help it stand out from the competition.In fact,…
How to Stay on Top of the Evolving Mediaverse
The media relations game is ever-changing. While traditional media outlets remain coveted by businesses that want to be in the news, non-traditional outlets are on the rise. Podcasts, newsletters and…
Beyond Writing: Essential PR Skills
Newer to PR? Or maybe you’ve worked in PR for a while but are trying to keep up with the changing landscape. Sure, writing is important. But what other skills…
Unlocking the Synergy Between PR and Social Media
PR and social media benefit from leveraging each other – yet often, there’s a disconnect between the two. 😕Silos may exist that prevent them from collaborating to maximize a brand’s…
PR for Startups
Startups require a deft touch when it comes to PR. After all, they have to get their name out to start building their brand – and they may be on…
ESG in the Age of AI
Data shows that while ESG (environmental, social, and governance) matters more now than ever in the age of AI, it can be a challenge to align values and messaging with…
